Alternative pop music singer HEMMMA drops debut single ‘Pridelems’

‘Pridelems’ is HEMMMA’s debut single. Its alternative pop music dealing with the singers own dark personal issues.

The brand new single is HEMMMA’S own reflection on denial and avoidance, of allowing pride to get in the way of true healing. Indulging in different distractions to keep uncertain emotions and past experiences at bay. As GUSTAF IX says himself:

The project is called HEMMMA (Swedish for ‘Home’) precisely because I don’t know what the word means. Born in Sweden, raised in Australia, honing my craft in New York City. My life has been spread out without a real sense of centre. The song “Pridelems” is about avoiding your problems to the point of no return, seeing the damage that pride can do and the effect that instability had on my life and my relationships.